WhiteBox TANGO now support text links

Premium publishers that use WhiteBox TANGO to sell their unsold inventory can now offer advertisers the opportunity to buy text ads.  Advertisers may create their text ads in the same procedure as they place their bid. This way advertisers get the opportunity to run display campaigns and text campaigns simultaneously which potentially will have a significant positive impact on the overall campaign effectiveness.

“There are a lot of good things about text ads. They are so cheap to produce that advertisers literally can change their message by the hour. We’ve also made tests that show a significant revenue increase for the publisher due to the improved campaign performance that a combination of display ads and text ads result in. By launching the text ad application we take one more step towards our long term strategic goal of being the most flexible and feature rich ad trading platform on the market.” Says CEO , Johan Klaesson

For more information, Please contact your nearest office!